Newsletter - FSC - Helping Producers Win More Business

Celebrating 30 Years of Service

At FSC, our primary goal is to maintain and enhance your value to the marketplace and provide you with products and services that give you a competitive edge.

This year we celebrate 30 years as the unquestionable leader of rating software. You, our customer, are the reason that we've been able to thrive. We thank you for your continued support.

Archive

Note: Information contained in this article applies to FSC Rater® users CA.

After a great deal of anticipation, FSC INStream was released mid-July to thousands of awaiting agencies throughout California. The free commercial auto quoting and submission tool allows users to input client information one time and send the information to multiple carrier websites to complete the quote.

FSC is proud to announce that FSC Manager Version 10.0 is now being released to all agencies.

Version 10.0 is the most robust release of FSC Manager to date with dozens of new enhancements that offers unprecedented workflow and functionality to its users. The new version of FSC Manager is feature rich and includes a myriad of enhancements that provide agencies greater productivity, access to new real-time services, and tighter carrier connectivity.

By Mike D'Arelli

Why are some agencies successful while others are struggling? What are your competitors doing to achieve consistent growth and success? Why are some agencies getting the phone to ring and others are not? What do highly successful agency principals know that you don’t? The 2010 Alliance Convention & Expo, September 23-26, will answer these questions and many more.

By Aleksey Nudelman

Your website is an important branding tool for your agency, but certainly not the only one. You should utilize a number of online resources to promote your agency brand.

1. The first place to start is registering your business in Local Search listings with Google, Yahoo, Bing, and Yelp.

By Matthew Marko

By now you’ve probably heard how creating a web site or using social media can help increase visibility and generate leads for your agency. The ACT web site is filled with resources highlighting how to use these tools effectively. But there's one tool you may not have heard about even though it's a fast, easy way to reach thousands of people in your local area who are shopping for insurance right now. And, it’s free.

By Gregg Marshall, CPMR, CSP

Is your web site starting to look so last century? When was the last time you posted new content on your website?Does it have a date last updated on the bottom that says you have ignored it since 2007? Or longer?

Even if you aren’t Amazon.com or Zappos.com, your customers and potential customers are probably finding you more often by Googling you than looking you up in a phone book, if they still have phone books. Try looking your business up on Google, Bing, and/or Yahoo. Does it appear in the first page of results?

The ongoing economical disaster in the Gulf Coast serves as a reminder that we need to do more as a company to “go green” and help improve the environment. While we have already implemented several green initiatives internally including introducing recycling bins, encouraging carpools, and investing in energy saving computers and printers, we know we can still do more to give Mother Nature a much needed leg up.